Passwird was started by a fourth year student at University of California, Riverside in 2001. The product of a fiery, coupon-clipping mother and beyond frugal father.
Today, passwird.com is owned and operated by Jason & Michelle. They acquired the site in 2016 and have been continually rolling out improvements to the measurement, monetization, and architecture of the website.
Jason is a digital media specialist and Michelle sheds a tear watching anyone pay full price for anything. Money saving and deal hunting run deep through passwird's heritage.